Online Video Publishing [dot] com

Video Production for Streaming: Improving Your Video Quality

This video from Streaming Media East features Jan Ozer, Principal of Doceo Publishing, who provides an overview of video production for streaming. Jan is also publisher of Streaming Learning Center Streaming Learning Center and 2010 Streaming Media All Star, He included lots of helpful information, useful stats, and strategies to improve your video quality for streaming.

The topics covered are:
  • Setting the scene (background and clothing)
  • Lighting 
  • Shooting for streaming
  • Editing/Preprocessing 
  • Choosing your target, 
  • Avoiding/correcting aspect ratio issues 
  • De-interlacing 
  • Encoding

A101: Streaming Production: Improving Your Video Quality
You've got the video production basics down pat, but you're still concerned that somehow your streaming quality just doesn't measure up. From camera selection to choosing an encoding tool and encoding parameters, streaming consultant Jan Ozer details the most common production pitfalls that unnecessarily degrade streaming quality. Come learn at least three or four ways to make your video look better.
Jan Ozer, Principal, Doceo Publishing

Download the presentation here: Video Production for Streaming (.pdf file)

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Video Production Tips for Interviews

This post covers the basic tips for shooting video interviews. There are a few golden rules to follow to achieve good results and better looking and sounding video. The specific areas you should focus on are: Camera placement and movement, Lighting and Audio. Also, knowing your location and having plenty of time to reduce distractions is particularly important, to advert any audio and video issues. It's better to get it right when you shoot your interview, to save yourself from "fixing it in post". The following presentation serves as a tutorial to help you get started.
Camera placement and movement
  • Use a tripod 
  • Avoid zooming and panning of camera 
  • Get physically close to your subject 
  • Place your camera at eye level of your subject 
  • Frame your interview to give your speaker with enough head room 
  • Select a neutral background for your interview
Lighting 
  • Make sure you have enough light for a good quality picture 
  • Do not place your subject in front of a window (avoid backlight) 
  • Close curtains, blinds and turn on room lights 
  • Don’t mix daylight and indoor lighting
Audio
  • Avoid distracting background noise (HVAC, TVs, music) 
  • Stay close to your interview subject 
  • Use an external microphone when possible (clip on lavaliere microphones) 
  • Use headphones to monitor microphone if possible 
Interview techniques 
  • Be a quiet, active listener (be empathic, nod, don’t talk, no “uh huh”) 
  • Allow subject to complete answers before speaking (no crosstalk) 
  • Ask interviewee to phrase your question in their answer (for context) 
Know Your Location 
  • Do a site survey (Look for and reduce lighting and ambient sound issues in advance)
  • Reduce distractions 
  • Make sure you have directions 
  • Lots of time (for retakes)
  • Sweat the small stuff 

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Kodak Zi8 Video Workflow Tips from OnlineVideoToolkit.com

Veteran Internet marketer and video blogger Jim Kukral has produced a series of educational videos he calls the Online Video Toolkit, which he says is, "a free guide that will tell you everything you need to do to make high-quality web videos... without having to spend a fortune to get it done! The best part is... it's totally free!" He covers all the bases for you to get your video blogging studio up and running on a shoe string budget, like choosing a camera, lighting tips, set design, indoor and outdoor shooting, editing, attire, audio and more. He's used the Flip Video camera, but now recommends that Kodak Zi8 HD pocket video camera for its external microphone input)

In his recent email newsletter, Kukral shared how he has produced a series of videos using his brand new Kodak Zi8 HD pocket video camera and iMovie to promote his new book. His straight forward approach to the video production process can be applied to any business that wants to get involved in online video for Internet marketing, e-Commerce social networking or any application.

The following is republished with his permission:

"Today I made a bunch of videos to promote my new book with my brand new Kodak Zi8 camera. Want to see one of the videos? Here you go. http://www.youtube.com/watch?v=Z_bfS9UmwX0"






"Pretty simple, yet somewhat complex. Here's how I made this video."

  1. Get a Kodak Zi8, link here: http://www.buytheflip.com $150 or so.
  2. Get a lavalier lapel mic. http://bit.ly/9qEuXW This is only $22.39 on Amazon now.
  3. Get a tripod. Preferably one that can adjust height.
  4. Find a room with windows that have blinds. Put the light to your back when filming. Adjust blinds to let in just enough light.
  5. You can also mess around with the lights in the room. The point is to get a good balance of light on the person being recorded.
  6. Mount the camera on the tripod. Plug the mic into the camera.
  7. Pull the mic and clip up inside your shirt/jacket/blouse so the cord can't be seen. Clip it on.
  8. Hit record on the camera, go sit down. I taped my video in 1080p which is HD.
  9. Now, on my video, I'm pretending that there's a person in the room with me interviewing me. There wasn't. I picked a spot on the wall behind and off to the right of the camera and talked to it as if it were a person. That gives the video a nice look.
  10. I had 7 questions and answers prepared ahead of time. I would review each question briefly, then record an answer. Without stopping the recording. You can edit it apart later. Get through all your points.
  11. When done, I stood up and stopped the recording.
  12. I took the camera and plugged the USB into my Macbook Pro and copied the one large file to my hard drive. It will be big in HD.
  13. I opened iMovie and imported the video.
  14. I edited the part of the video I wanted and saved it.
  15. I then exported the movie in iMovie via Quicktime.
  16. That was it. I could have added a bunch of text or music or titles but I wanted to keep this one simple.

"Now, I know that looks like a lot of steps, and it was, kind of. But in reality, it was really cheap, and easy to do. There's no reason you can't do it yourself. Give it a go!"

Jim Kukral.
Tue, Jul 20, 2010 at 8:45 PM

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Media Framework: Video Publishing Platforms - Streaming Media East 2010

This video is from a panel session I moderated at  Streaming Media East on Video Publishing Platforms ,and lays the groundwork for what content owners to better understand what type of publishing platform they need and what they should expect to pay for managing content, the process and main features of publishing platforms and the viability of build vs. buy.


A103: Media Framework: Video Publishing Platforms
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Encoding Video for the Web - Video Replay of ReelSEO Webinar


Thanks again to everyone who joined us a few weeks back on May 5th for the very first Reel SEO webinar event on  titled, “Video Encoding for the Web.” As I previously mentioned, the webinar was very well received with 263 attendees from all over the world. A big thanks to my co-presenter Robert Reinhardt, the << MORE >>

Quickly and Easily Master Online Video Promotions and Watch Your Sales Skyrocket - Eastbay LocalPreneurs Meetup, May 18, 2010

This post originally appeared on Larry Kless' Weblog: Quickly and Easily Master Online Video Promotions and Watch Your Sales Skyrocket - Eastbay LocalPreneurs Meetup Group, May 18, 2010 on May 24, 2010

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How to Produce Flip Videos that Inform, Engage and Entertain Your Employees - Ragan Communications Webinar, May 14, 2010

This post was originally published on Larry Kless' Weblog: How to Produce Flip Videos that Inform, Engage and Entertain Your Employees - Update from Ragan Communications Webinar, May 14, 2010 on May 22, 2010



I was a featured speaker recently on a webinar hosted by
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Encoding Video for the Web - Slides from ReelSEO.com Webinar


Thanks to everyone who attended our webinar yesterday on, Video Encoding for the Web! We had 263 attendees from all over the world who stayed with us for the scheduled hour, and 140 or so stayed on for the additional half hour of Q&A. Many thanks as well to my co-presenter, the amazing Robert Reinhardt AKA @flashfreaker who dropped major ... << MORE >>

Online Video Marketing Myths Busted!

These video tips come by way of Gideon Shalwick, an online video marketing entrepreneur and author from Brisbane, Australia, who talks about why you should get into online video and busts three online video marketing myths. The opportunities have never been greater for businesses to promote their brands, products, and services with online video. The barriers to producing and publishing professional-quality video have been removed with the development of affordable content creation tools, free video sharing sites and the end-to-end solutions available from online video platforms.

Thanks to Nick Stamoulis of the Search Engine Optimization Journal, who brought this video to my attention. He says this about Gideon Shalwick's video:

"The internet has come a long way since those days and has really opened up the marketing landscape to allow people and businesses to brand themselves with online video marketing. Gideon made a good point stating that it does not have to be expensive to be done right. A little flip camera some inexpensive flood lights and basic video editing software and you all of a sudden can create a very professional looking video for your online business. Once you've watched today's video, you'll know why there really is no reason at all for getting into online video marketing in a big way.Online video is one of the fastest growing areas online, and now is the time to get involved and get your videos online."


Myth #1 - It's too hard 
  • The availability of low-cost equipment, free editing and video hosting services have shattered that myth.
Myth #2 - It's very expensive 
  • High quality video can be achieved with a $200 Flip or Kodak Zi8 video camera. Good sound can be captured using an secondary audio device and an external microphone. Free editing software includes Windows Moview Maker and iMovie. Uploading video to free video sharing sites like YouTube, Blip or Dailymotion. 
Myth #3 - It takes too long 
  • This is no longer the case. Talking to a camera and publishing video with little or no editing is more immediate then writing an article. You can also create a much more compelling message using video

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Encoding Video for the Web – Free ReelSEO Webinar, May 5th

Please join us for a free Reel SEO webinar on May 5th at11AM Pacific Time to learn about online video encoding for the web. If you're a producer wondering what you need to know about video compression, then this is the webinar for you. You will have a chance to ask questions about the various video formats, codecs, bit-rates and more. You get tips on best encoding practices so your online videos look the best that they can. You'll hear what the pros have to say about H.264 and watch how to simply and easily apply high quality H.264encoding to your video.

encoding register Encoding Video for the Web   Free ReelSEOWebinar, May 5thRegister for this FREE webinar

Webinar Topics Include:
  • What is video compression?
  • What is bit rate?
  • Video codecs vs. container formats
  • Shooting tips for web video
  • Tools and resources for encoding
  • How to create high quality H.264 encoding settings
Tutorial: Encoded in 15 Minutes

Robert Reinhardt, creator of videoRx.com, will show you how you can use the best H.264 compression tool, x264, to produce high quality web and device-ready video, all without spending money on commercial encoding products. All you need is a tool that leverage x264 and some elbow grease. In this webinar, Robert will demonstrate x264 with the popular cross-platform open-source tool Handbrake and gounder the hood withx264Encoder, a free plug-in for the Mac version of QuickTime Player Pro.

About our Presenters

webinar robert reinhardt Encoding Video for the Web   Free ReelSEO Webinar, May 5thRobert Reinhardt,creator of the online video service videoRx.com and VP of the multimedia consulting company [the MAKERS], is internationally regarded as an expert on multimedia application development and online video deployment,particularly in Adobe Flash and H.264. Selling over 200,000 copies worldwide in over 13 languages, Robert’s books include the first seven editions of the Flash Bible series (Wiley), as well as Video with Adobe Flash CS4 Professional StudioTechniques (Adobe Press). He has developed and delivered multimedia training to higher education and Fortune 100 companies, and is an Adobe Certified Instructor for Flash courses at esynctraining.com and Portland State University. Robert has been a featured speaker at the FlashForwardFITCFlashbelt,Flash on the Beach, SIGGRAPH, and Adobe MAX conferences. Robert is also an instructor at DesignProVideo.com.



webinar larry kless Encoding Video for the Web   Free ReelSEO Webinar, May 5thLarry Kless is President and Founder of OnlineVideo Publishing [dot] com a new media resource firm for sharing strategies and best practices for online video publishers. Larry is a 20year veteran of the enterprise video space and award-winning producer of corporate and educational videos. His background is in fine arts and he’s a long-time member of Canyon Cinema, Inc. and Filmmakers’ Coop. He writes a personal blog and is a contributor on ReelSEO, Vator.tv and other online video blogs focusing on streaming media, online video, startups, gadgets, social media, advertising and marketing, videoconferencing and collaboration. Larry is a frequent speaker and moderator at industry events and webinars and was Co-Chair of the recent Online Video Platform Summit. He was named a 2009 Streaming Media All-Star by StreamingMedia.com , an annual team of the most innovative, influential,and important players in the online video arena.



About our Moderator

Mark Robertson is the Founder and Creator of Reelseo.com. Previously, Mark was Director of Search at Freedom Communications and he has had extensive experience in online marketing, particularly in Search Engine Marketing (SEM), Local Search, Video Marketing, and Search Engine Optimization (SEO). You can follow Mark on Twitter @markrrobertson or ReelSEO at @reelseo


About our Sponsor

vzaar logo2 Encoding Video for the Web   Free ReelSEO Webinar, May 5thSpecial thanks to our sponsor for this event –Vzaar. Vzaar is a professional quality online video hosting platform for business. They serve media companies, marketing agencies, corporate communications, e-commerce, web applications and non-profit organizations. You can learn more about Vzaar and sign up for a free trial here.

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