Just recently, GoPro, a maker of wearable HD video cameras for sports, released a high definition version for motorsports, called the HD MOtorsports HERO. GoPro makes it easy to mount the HD Motorsports HERO to your helmet, car, ATV, motorcycle, boat or ATV that you can easily upload to YouTube for sharing with friends and family.

Sample video from GoPro:

The GoPro makes a perfect gift for those who like car gadgets and car parts because it gives the user the ability to document the competition and then share it. Online Video such as this has also helped performance shops document car builds and show people around the country, and even in other countries what their shop can do.

Online video has been a big driving force in recognition for performance shops, and units such as the GoPro HD is making this easier.
Before, people would take videos with their iPhones or other devices and then upload them to YouTube, but the picture quality was very low. However, GoPro can take 1080p video at 30 fps with incredible audio. Another incredible feature is a still shot feature, so you can take pictures as well as video.