Video SEO is the "Neglected Gold Mine" in the Online Space - Benjamin Wayne, Fliqz
According to Benjamin Wayne, CEO of Fliqz, "Video is fundamentally a marketing tool," and the rules for marketing haven't changed just because you're marketing online. Reaching, building and converting an audience can be done through SEM (Search Engine Marketing) and Benjamin Wayne says video SEO is the "neglected gold mine" in the online space. In a report by eMarketer from earlier this year, over $9.2 billion was spent on search engine optimization (SEO) and paid search advertising (SEM) in 2008. It's estimated that the spend could top $18 billion 2013.
This video interview was conducted by ReelSEO at the Online Video Platform Summit, where Benjamin Wayne spoke on the Redefining Monetization panel session, and was first featured in a post on ReelSEO: Benjamin Wayne of Fliqz on the Importance of Video SEO.
Fliqz just released a new service, SearchSuccess, which is aimed improving the video SEO of its customers. SearchSuccess is available as an add-on to Fliqz's Gold video solution, which is $499 per month. SearchSuccess is an additional $250 per month to the service.
According to the company,
"more than two-thirds of all videos submitted produce a first-page Google search result, and up to 25 percent have resulted in a number one Google ranking."
Benjamin Wayne added,
"SearchSuccess addresses many of the common flaws in existing Video SEO strategies. Many publishers are mistakenly under the impression that submitting videos to YouTube will drive traffic back to their site, or are working with video platform providers whose search engine submission techniques are either ineffective or drive traffic to the platform provider rather than the publisher. SearchSuccess is the first product to ensure search ranking while guaranteeing traffic is directed to the publisher's site."
See this related ReelSEO post on Free Video SEO Whitepaper available from Fliqz:
More related posts:
Posted by larrykless at 12/13/2009 7:25 PM 
Categories: Online Video Publishing,Online Video,Marketing,SEM,Analytics,Distribution
Tags: Interview Online Video Platform Summit Benjamin Wayne Fliqz
Categories: Online Video Publishing,Online Video,Marketing,SEM,Analytics,Distribution
Tags: Interview Online Video Platform Summit Benjamin Wayne Fliqz
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