Streaming Media East - Media Framework: Video Publishing Platforms

This video from  Streaming Media East features a panel discussion on Video Publishing Platforms and lays the groundwork for content owners to better understand what type of publishing platform they need and what they should expect to pay for managing content, the process and main features of publishing platforms and the viability of build vs. buy.
 
 
Media Framework: Video Publishing Platforms
Track C (C104)   2:45 PM - 3:30 PM

A number of vendors offer video publishing platforms, but the features and functionality—not to mention cost—vary widely. Some vendors focus their solutions on content management and monetization, while others are geared towards enabling syndication and interactive advertising campaigns. Adding to the confusion is the fact that different platform vendors have different metrics for billing, and costs rise as content owners become more successful. 

Moderator:
David Muller, VP, Infrastructure, Technical Operations, Veoh Networks
Panel:
David Wadler, CEO, Founder, Twistage
Chris Johnston, Director, Technology Partnerships, Brightcove
Bill Burke, Global Director, Online Video Products, AP
Andrew Baron, Creator, Producer, Rocketboom

Related:

Streamingmedia.com: Choosing an Online Video Platform by Jan Ozer - April 9, 2009 

Host your own, use a UGC site, or deploy a fee-based, SaaS approach? Here's how to decide which approach is right for you... We've also created a list of the UGC and SaaS online video platforms on the market today. For purposes of definition and delineation: An online video platform is a free or fee-based self-service platform that offers hosting, encoding, customizable & embeddable players, and metrics for organizations that wish to upload and distribute their own video content. While the features and functionality vary from platform to platform, once an end user has signed up, he is able to control the uploading of video and then distribute it anywhere online, not just on the video platform's own website or via a proprietary channel.

Click here to download the Online Video Platforms PDF.  (more...)

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